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For Bulgarian software companies, reaching international clients has never been more achievable. A product can be developed in Sofia, Plovdiv or Varna and sold across Europe or the United States without the company needing a large or even any physical presence abroad. But as the customer base grows, the expectations surrounding the product change. A […]

The Scaling Trap Bulgarian tech is no longer just a delivery story. The old label of “outsourcing destination” doesn’t really capture what is happening anymore. From Sofia to Plovdiv and Varna, more companies are building products, owning platforms, integrating with enterprise systems and selling directly to international clients. That is a strong market signal. It […]

The Speed Trap We are currently in the middle of the biggest productivity leap in the history of software engineering. From the dev shops in Sofia to the product teams in Varna, developers aren’t just typing anymore – they are “curating” logic. Tools like GitHub Copilot and Cursor have turned coding into a high-speed assembly […]

1. A New Kind of Fragility AI has moved from the laboratory to the engine room. It is no longer an experimental feature; it is structural. Today, Bulgarian and European tech companies are weaving Large Language Models (LLMs) and vector databases in the products they deliver to global clients. But as AI becomes a core […]

For many years, geopolitical risk felt distant for most technology companies. It appeared in strategy presentations or investor briefings, but rarely in the day-to-day decisions of founders and directors. That distance has largely disappeared. By 2026, global instability has become part of the operating environment for technology businesses. Conflicts reshape trade routes and regulatory frameworks, […]

For years, cyber and personal data discussions in iGaming have centred on operators. They hold the licences. They face the regulator. They manage the player relationship. But the exposure landscape is shifting. As regulatory expectations intensify and technical ecosystems become more interconnected, scrutiny is gradually moving upstream — toward the development layer of the industry. […]

If you’ve heard NIS 2 mentioned more often lately and assumed it applies mainly to power grids, telecom operators, or public institutions, you’re not alone. Many IT leaders in Bulgaria still see it as a regulatory topic that sits somewhere outside their day-to-day reality. In practice, NIS 2 is already influencing how IT companies operate, […]

Bulgaria’s transition to the euro on 1 January 2026 felt like a simple currency change for most people. They saw new banknotes, updated price tags, and a few symbolic adjustments. For IT companies, however – especially those maintaining or integrating financial software – the reality is more complex and still unfolding. The transition period has […]